YouTube is the second most popular search engine in the world, with over 2.1 billion users. As a podcaster, that means TONS of potential for finding new listeners or watchers and growing your audience. But being successful on YouTube isn’t as simple as posting just any only thing. In this episode, we’ll discuss the primary questions to consider when deciding whether to put your podcast on YouTube.

Building an audience is not the goal. Building an engaged audience is. Engaged listeners act on what they hear, and they are quicker to come back for more. They want to spend time with you, their friend, every week. Heck, maybe even every day! Try these strategies to grow engaged listeners.

This video is for the Podstars knee-deep in production. Not sure if I’m talking to you? Well if I ask you what day it is and you’re counting back from your last published episode?... Yeah, sis...I’m talkin’ to you.

This one’s for the thirsty podcasters who have been going ALL-IN on commitment, with a podcast that seems to be saying “new phone - who dis?”. It’s not your fault. You REALLY want this relationship to work, and you’re not alone.

Whether you’ve been podcasting for a while or just started a show, podcasting can often feel like ice-skating over a frozen pond...you’re pretty sure things are solidly in place, but one weak spot and things can get dicey.

Merchandise is a wholly under-utilized strategy to make money podcasting. By offering high-quality products at an affordable price, you can open the floodgates to an entirely new stream of revenue. Read on to learn more about the best ways to approach this income-generating method below.

When you suffer, your work suffers. I’m no doctor, but I can confidently say there’s nothing wrong with you. There IS however, something wrong with your podcast workflow. So let’s talk about some things you can start doing TODAY that will keep your podcast on track, and you from bursting into tears on the reg.

Welcome to episode 2 of Making the Pod. Today, I’m reviewing common roadblocks to success when it comes to podcasting and defining my why.

Whether you’ve been podcasting for a while or just started a show, you’re here because you’re hosting a major pod party and it’s time to stack the guest list.

Welcome to episode 1 of Making the Pod. Today, I’m starting from the very beginning of my guide on podcasting, which means I’m defining my mindset for success.

By definition, it’s a breakdown of a theoretical listener that includes information like age, location, job, as well as her interests and pain points. With a bit of creativity and imagination, the creation of a listener persona helps podcasters empathize with their audience and anticipate where they should be marketing, what kind of language to use, and what content to create.